Ethnik Mall - Not initiating return and refund

I have purchased ethnic type wear from ethnikmall. I was very much impressed with the displayed picture's material they have shown on the website. But what I received is entirely different, even though the colour is the same the material is entirely different which is not at all worthy and compared to the price I paid. I tried to contact them with all possible numbers given on website but even call is ringing they are not picking up. I felt that was the intentional move. Then through mail, I contacted but they are not willing to take up product arguing that the product is the same as shown in the figure. I have the proof that even colour is same the product is not at all the same. The quality of the material is entirely different and it can't be any more called as ethnic. I am very much desperate about the purchase from ethnicmall and they are not telling anything about returning and refunding and I clearly understand this brand is fake as they have not given any contact numbers that are reachable. Those who read this message I recommend not to purchase from this brand.